New B2B Customer Portal
for ISOTRA
# B2B Portal
ISOTRA, a.s.
2024 - 2025
ISOTRA, a leading European manufacturer of shading technology, approached us to create a modern B2B customer portal. Despite our 17 years of software development experience, including large-scale e-commerce solutions, this project was a challenge. ISOTRA manufactures a wide range of blinds, awnings, pergolas, and accessories, supplying them to 43 countries worldwide. In terms of complexity and planned functionality, the portal project ranked among the most technically and user-experience demanding projects we have ever delivered.
IEA 2024
Internet Effectiveness Awards
43 countries
international deployment
3,000+
business partners
7 languages
multilingual support
Tender and subsequent
collaboration
In the summer of 2022, we were invited to tender for the customer portal project. ISOTRA had been working with another software company on the initial analysis, but our proposal and approach better matched their needs, which is how we won the bid.
Fairly soon after the project kicked off, it became clear that many of the assumptions and specifications from the original analysis didn't align with reality, which forced us to adapt quickly and adjust the solution to new requirements on the fly. There was simply no way we could have managed without agile project management.
Brief and project
challenges
ISOTRA needed not only to modernize the way its partners placed orders, but also to ensure seamless integration with its internal systems. The key requirement was connecting the web configurator with the K2 information system and the product configurator, so that partners could receive real pricing calculations for product configurations based on manufacturing specifications, with orders going directly into production.
"It was essential to come up with a solution that enables a smooth transition of all partners to the new portal while maintaining continuity of business processes."
Third-party software
integration
One of the key project challenges was integration with ISOTRA's existing systems specifically the K2 information system and the Infor CPQ product configurator, supplied by ITEuro. The integration assumptions from the original analysis proved unusable, so our software architects had to work together with K2 and ITEuro specialists to design a new solution ensuring all three systems communicate effectively and enable real data flow from quote to production.
Key requirements for third-party system integration:
- Seamless bidirectional communication between the customer portal, K2 system, and Infor CPQ configurator.
- Real-time synchronization of product, pricing, and manufacturing specification data.
- Ensuring data reliability and consistency across the entire system to prevent configuration and calculation errors.
Active role of
UX specialists
scenarios and optimizing the overall portal design. The original prototypes didn't cover all real-world situations users might encounter, and some of the proposed designs would have led to unnecessary development fragmentation.
Our UX teams therefore reassessed the overall design and focused on key processes such as bulk product entry into quotes and digitalization of the entire business cycle, including complaints.
Key features
of the system
Advanced product configurator
Enables B2B partners to easily configure products like blinds, awnings, and pergolas, with dozens to hundreds of configurable parameters per product.
Real-time pricing
Through integration with the K2 system and Infor CPQ configurator, the system can instantly calculate prices and validate technical parameters of orders.
White labeling
Custom portal design for key business partners, allowing them to present themselves to their customers under their own brand.
Multi-language support
The system is designed with multi-language support, enabling ISOTRA to effectively operate in international markets.
Business cycle automation
The portal allows partners to manage the entire process from quotes through orders to complaints, significantly increasing efficiency and satisfaction.
Analytics & AI
Advanced sales, conversion, and partner behavior analytics. AI-powered search in manuals and technical documentation for faster onboarding and support.
Development
and coordination
The overall project development required close collaboration between multiple teams. While Cognito handled portal development and third-party system integration, ITEuro was responsible for implementing the Infor CPQ configurator. Regular communication and ongoing coordination played a key role, ensuring that despite the technical challenges, development proceeded efficiently and on schedule.
Launch
and future plans
The portal was successfully launched in spring 2024, and ISOTRA's first business partners are already actively using it. Development followed an agile approach in collaboration with a team of 15 specialists from Cognito, ISOTRA, and ITEuro. By the end of 2024, it will be fully deployed across all 43 countries where ISOTRA operates. The system supports 7 language versions and serves over 3,000 partners. We also plan further system development, including the implementation of artificial intelligence to simplify localization, technical support, and onboarding of new partners.
What our client
said about us
"We launched the portal in autumn 2024, and within the following year, all business partners of ISOTRA migrated to it. The portal ensures complete digitalization of business processes and subsequent customer care, providing unique insights for company management."
Our
approach
From public tender through agile development to deployment and ongoing growth. Complete B2B portal delivery in partnership with ISOTRA and IT Euro.
Tender and analysis
Architecture and UX design
Agile development and integration
Launch and deployment
Further development and AI
Services and products
we delivered
Custom development
Complete B2B portal development from analysis through architecture design to implementation. Advanced product configurator with dozens to hundreds of parameters per product.
Digitalization & integration
Integration with K2 system and Infor CPQ configurator. Full business cycle automation from quotes through orders to complaints.
Operations & maintenance
Long-term operation and further development of the portal in 43 countries, including planned AI implementation.
