Internet Effectiveness Awards 2025
Five placements for Cognito
On Thursday, November 27, 2025, the Internet Effectiveness Awards ceremony took place at Prague's Royal Club. We're thrilled that Cognito achieved a 100% success rate across all nominated projects. Five nominations brought home five medals, including two golds.
Cognito scored twice with the "Don't Forget" campaign for the Czech Philharmonic, which significantly increased spontaneous brand awareness and delivered record revenue in the subsequent spring performance campaign focused on subscription sales. Gold in the Brand Campaign category, silver in the Government, Non-profit, Culture and Education sector.
Two awards also went to the custom software solution for the prominent Brno gastro group Con Gusto — gold in the Gastronomy and Retail category for the loyalty system connecting all group operations into one digital ecosystem.
Rounding out the five shiny metals, silver in the Tourism, Health, and Gastronomy category went to SmartTips, a cashless tipping platform we developed from scratch.
Internet Effectiveness Awards is one of the most prestigious Czech competitions focused on the effectiveness of digital projects. Awards are given to projects based on clearly measurable results and real business impact — not just design or technology.