A Fresh Coat for the Brand and Website
of ITS
# Web Platform
IDEAL-Trade Service, spol. s r.o.
2019
The biggest challenge at the start was regaining the client's trust in web design. After 27 years in the surface treatment market, ITS had been through several redesigns that hadn't met expectations.
1.5 months
in-depth brand analysis
3 months
design, copywriting, and development
1 platforma
for all divisions
5 languages
language versions
Webdesign
and web development
The biggest challenge at the start was rebuilding the client's trust in web design. In 27 years of operation, ITS had worked with several agencies, and past experiences left them skeptical. We needed to prove our approach through results, not promises.
Measure twice,
cut once
We quickly learned that the people at ITS are true professionals who know their industry inside out. We just needed to ask the right questions and translate their expertise into clear, compelling web content.
When the client
embraces the process
ITS operates in a technical field where demonstrating expertise is paramount. That's exactly what we focused on—building a web platform that showcases their capabilities through concrete projects, case studies, and technical know-how.
Thorough preparation
paid off
After roughly three months of design, copywriting, and development, we delivered a website that's playful yet professional—one that gives ITS a distinctive identity across all five language versions.
Motion grafika
and communication concept
A month and a half of analysis gave us the ammunition for wireframing. The goal was to find a unified communication thread across all ITS divisions—from the parent company to subsidiaries—under one coherent web platform.
What our client
said about us
"From the start, I felt the team working on the project understood our brand. They brought fresh ideas and technical expertise that exceeded our expectations."
How we
worked
From in-depth brand analysis through communication strategy to complete web redesign. We restored trust and delivered measurable results.
In-depth brand analysis
Communication concept and motion graphics
Website structure and UX design
UI design a realizace webu
Cutting-edge technologies
and breakthrough innovations
We build on modern technologies ensuring high development efficiency and stability as well as security of our solutions in accordance with ISO 27001. We specialize in PHP and the Symfony framework, rely on ReactJS for frontend, and are implementation partners of the Sulu CMS content management system.
We leverage the latest AI innovations that accelerate development and systematically reduce technical debt and application errors.
Web portals, applications, e-shops, and other solutions run on a modern high-availability architecture based on Docker and Kubernetes.
